Market United
Extranet Client Login
* Website Strategy
* Search Engine Optimisation
* Information Architecture
* Content Mapping
* Website Design
* Website Copywriting
* Website Development
* Content Management Systems
* Hosting & Webstats

 

 

 

Websites : Content Management Systems

It's a familiar tale of woe.

Not only is your web site's content scandalously out of date, but it's growing out of control and is generally a complete bloody mess.

Even more scary is the fact that, like many companies facing such challenges, you may be thinking about solving the problem by handing it to your IT department with a "... just find a way to manage our content without breaking the bank ..." mandate.

To have any chance of success, we believe improving content management must follow the same user-centered design processes and practices as any other web project.

There's also another, larger, issue at play. Content management is not exclusively a technology problem.

If you're having trouble managing the content on your Web site, it's more likely to be because you have an editorial process problem. Your public-facing website is a publication. Treat it like one.

If you're not in the habit of producing and managing optimised content, you won't necessarily be able to do better just by plugging in a technology and crossing your fingers.

Once you have a proven and smooth editorial process in place, and have a strong team managing that content, you can start to think about making them more efficient with technology.

Our CMS specialists and copywriters will sit down with you and map your key tasks, operational processes and content flow. Only then will they consider systems and technology.